Are you playing
checkers or chess?
Thinking ahead to maximize your business outcomes for this year's AEP 2027.
You have submitted your bids. Now comes the part that decides your margin.
What you'll learn
Three things every plan is juggling right now, whether or not they've said it out loud.
Where your book is exposed
What's already moving in the market, and which counties in your footprint are exposed before you see it in the landscape file.
Balance new sales, retention and risk
Where enrollment upside is real and where it's a margin trap, and how to weigh the two heading into 10/1.
The decisions that determine your economics
The specific calls, on commissions, Part D, and market position, that decide your margin before AEP even opens.
Five moves before the board resets
While you're still reading the landscape file, the plans ahead of you have already made their next move.
Market Moves
SAR/SAE exits and displacement by carrier, state by state and county by county.
Where to Win
Market position pre-AEP: where to defend, and where to grow.
The Commission Lever
Commission timing, non-commissionable flags, and mid-AEP shifts.
The Part D Play
Deductibles, adherence, and Stars, plus the CY2027 reallocation window, Aug 4–6.
War-Gaming
Live on the HWAI platform: pick a county, model a benefit change, validate the decision before you commit.
Who's presenting
An operator's view of the market, paired with the analytical frameworks behind it.
Matt Feret
Founder, Prepare for Medicare
Over 25 years in Medicare and health plan leadership, including executive roles at Aetna/CVS Health and Blue Cross Blue Shield plans running Medicare operations, sales, and commission strategy.
Peter Rodes
Architect of the analytical frameworks behind HealthWorks AI's competitive intelligence platform, and this AEP's market-movement read.
Jim Politte
Developer of the Where to Win vs. Want to Win framework, walked through live with real market examples.
The 60-Day Window Before Your Medicare Advantage AEP Webinar
Everything between now and October 1 is prep time. Here's what's actually on the clock.
Who this is for
Built for the people making the call, not just running the numbers.
Don't get caught unaware on 10/1
The bigs are already planning their next five moves. This Medicare Advantage AEP webinar gives you a real, data-backed read on the market before October 1, not another set of predictions.
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