MarketIntel™
Your Competitive Intelligence Advantage — Delivered Within 12 Hours of CMS Data Release
Gives your cross-functional teams the market intelligence to monitor competitors and stay ahead of every CMS release.
– Track 5,000+ MA plans across 3,300 counties — updated within 12 hours of every CMS release. No manual downloads. No waiting for your analyst.
– The enrollment shifts, benefit changes, and market moves you need to know — before your competitors act on them
– Track enrollment trends, benefit changes, and market share in one view
– Spot service area opportunities using county-level competitive intelligence
– Eliminate weeks of manual data collection, normalization, and formatting
12 Hours
From CMS data release to actionable dashboards
5,000+ MA Plans
Tracked across every Medicare Advantage market
5 Years
Of historical enrollment trends for pattern analysis
3,300+ Counties
Enrollment and share scored at county level
Turn Data Into Decisions
MarketIntel leverages CMS data, proprietary intelligence, and third-party sources
to power these insights—making executive presentations and strategic decisions seamless.
Know Your Market. Instantly.
Executive view of competitive landscape in any market. See who’s winning, who’s losing, and why—in seconds instead of days.
Understand Why Plans Are Winning or Losing
Head-to-head positioning against any competitor. Their market share, growth trajectory, strategic moves. Know where you stand and where they’re vulnerable.
Find What AEP Actually Revealed
Multi-year enrollment patterns and market dynamics showing where margin opportunity is the highest, where markets are saturating, and competitive intensity across every county you care about.
Identify Margin Opportunities
Pinpoint where margin lift is highest using county-level competitive intensity, payer mix shifts, and benchmark plan performance. See where you should defend, expand, or exit.
Identify Service Area Expansion/Reduction Opportunities
Leverage AI-driven analytics to identify new counties for growth or reduction. Demographics, payer mix, and health system competitiveness analyzed together using our proprietary HealthWorksAI Opportunity Score.
“It’s a major time saver. We use it to evaluate benefits—without pulling everything manually.”
Gregory Hulse
Director, Medicare Product Development
“It’s an incredible amount of information at your fingertips.”
Shannon Williams
Sales Leader, Southern California
When Teams Use MarketIntel
From annual enrollment planning to ongoing competitive monitoring, MarketIntel supports the critical decisions that drive Medicare Advantage success.
Built for cross-functional teams
Marketing leaders, MA strategy directors, analytics teams, STARs leaders, and executive leadership all use the same intelligence to make faster, smarter decisions.
Pre-AEP Planning
Position competitively before enrollment opens
Post-AEP Analysis
Understand what happened within days of the January 15th data release
Service Area Expansion/Reduction
Identify high-opportunity counties using HealthWorksAI Opportunity Score