Pennsylvania
Landscape insights this AEP
- October 8, 2025
- 7 min read
Pennsylvania: The Growth Story
While most states contract, Pennsylvania adds 92 plans in 4 years.
Plans Added
Since 2022

Active Payers
+2 from 2025

Counties
Full Coverage

Plans in Lancaster
Most in USA

4-Year Expansion Trajectory
Sustained growth every year
+38% Total Growth
Geographic Moves
County-level changes
Devoted Health
Now in 53 of 67 counties

Universal Coverage
5 Major Payers
- UnitedHealth Group
- Humana
- Highmark Health
- CVS Health
- Independence Health
Plan Type Mix
2026 Distribution
HMO Surge
Fastest growing segment
Market Leaders
By plan count
Highmark Health
Optimizing

CVS Health
Selective Focus

UPMC Health
+5 Plans

Member Costs
2026 Averages
Average Premium
Monthly
Max Out-of-Pocket
Annual
Cost Distribution
Drug Deductibles
Sharp increase
HMO Surge
+81% from $233
$0 Deductible Plans
Down from 48%
Plans Over $600
253 non-zero-drug deductible
Why It Matters
Pennsylvania's unique market dynamics
#3 Growth State
+16 plans in 2026 alone

HMO Dominance
186 plans, +27% growth

Premium Market
$30.40 average monthly

While most states see contraction, Pennsylvania proves growth is still possible with the right strategy